Wanting to whip up a great meal, but missing some spices? Why not open your tea cupboard? If you’ve ever used herbs in a recipe, you can cook with tea. In fact, cooking tea inspired recipes is infinitely simpler with a lot more options. It can be brewed into a concentrate, used as a garnish or rub, or simply added directly into a dish.
Australian chef and author Peter Kuruvita prefers using single origin Sri Lankan tea to cook with, but there are really no other rules. Tea can be used in every meal from baking to infusing a cocktail. It can be smoked, rubbed, infused or even used as a base for broth. This new foodie trend has taken the world by storm, and it’s no wonder. Tea is encouraging chefs to experiment, to play with their creativity and bring out previously undiscovered nuances in food. The only guideline, if you’re seeking a stronger flavor, don’t increase the steeping time, add more tea instead. Longer extraction times will just make the tea bitter.
Established in 2005, International Tea Day brings awareness to the tea workers’ contributions to the tea world and their working conditions. It has been observed annually on December 15. However, starting in 2020 it will take place on May 21. But, how exactly should one recognize it? Well, if you’re a business owner I would steer away from using this day as just another marketing opportunity. As someone in the marketing industry, I wanted to offer some other options that businesses, tea related or not, can take into consideration if they would like to honour International Tea Day.
I’ve been updating a spreadsheet on pu’erh prices on release for the past few years in order to get an idea of tea being offered to western consumers and any possible trends. The well-known popular narrative is that fresh pu’erh prices have gone up and this certainly seems true in the data. Last year the prices looked about the same as the previous year. And when and how much the price has gone up depends on how we look at this and there’s a handful of different ways to look at the data and options available (I do three here).