Out making sales calls this week. Yesterday was a great day, I have to remember that if you believe (and I know I do have the best tasting tea around) and you are persistent, you will make people see the light.
I have had some pretty hard core “nos” turn out to be some of my best supporters over time. Just got super news on an account that I have been working on for a year and a half!!! It is great when they become believers in your line as well… Yeap it was a great day.
Established in 2005, International Tea Day brings awareness to the tea workers’ contributions to the tea world and their working conditions. It has been observed annually on December 15. However, starting in 2020 it will take place on May 21. But, how exactly should one recognize it? Well, if you’re a business owner I would steer away from using this day as just another marketing opportunity. As someone in the marketing industry, I wanted to offer some other options that businesses, tea related or not, can take into consideration if they would like to honour International Tea Day.
I’ve been updating a spreadsheet on pu’erh prices on release for the past few years in order to get an idea of tea being offered to western consumers and any possible trends. The well-known popular narrative is that fresh pu’erh prices have gone up and this certainly seems true in the data. Last year the prices looked about the same as the previous year. And when and how much the price has gone up depends on how we look at this and there’s a handful of different ways to look at the data and options available (I do three here).